US companies in Brazil, or any other country, not only need to be able to navigate the laws and taxes that Brazil or any other country implement; they also need to be able to respond to cultural customs. Brazil does have intricate tax, employment, and business laws that can be difficult to navigate, but they also have their own customs that should be observed and respected. Family and traditions mean a lot in the country, and if US companies want to thrive there, they need to incorporate those customs into their own operations. That is just one reason it is best to hire someone to help you navigate the business laws in Brazil, while you focus on what your company actually does, and the cultural norms that can mean the difference between a thriving company and one that is virtually ignored.
Though European migration to Brazil has meant a lot of European and American customs that pertain to Christmas have been brought to Brazil, there are also a lot of differences. For instance, Christmas is a hot season in Brazil, rather than a cold one, and fresh flowers are often shared, rather than pine cones. The trees are made of electric lights in Brazil, rather than pine trees in the US. Instead of shepherds playing a part in the traditions of Christmas, shepherdesses do, and there is even a story of a gypsy who tries to kidnap the Christ child. Observe these customs, and the others that come with being in Brazil, if you want to realize success in your business dealings.